Creating Magic in Fitness: The Business, The Brand, The Human
Teacher
Raf Matuszewski
Hours
6.5
Categories
Professional Essentials
Cost
Regular $179.00 CAD + gst
Upcoming Dates 2026
To Be Scheduled
The fitness industry doesn’t fail trainers because of a lack of passion or skill… it fails them because no one teaches the business, systems, and character traits required to build something sustainable.
The Business of Fitness is a practical, mindset-driven course designed to help trainers and health professionals move beyond “just training clients” and start building a career, brand, and business that can last decades.
Key Topics:
Education and Professional Development
Business Models that Actually Work
Marketing and Content Creation
Systems and Operational Thinking
Empathy, Leadership, and Collaboration
Lessons Borrowed from World-Class Businesses outside of Fitness
Course Learning Outcomes:
Understand how to structure a fitness business for sustainability
Have clarity on their niche and professional identity
Build habits and systems that support growth
Develop a content and collaboration strategy
Think more clearly about leadership, empathy, and service
Approach fitness as a profession, not a side hustle
Included with Course:
6.5 hours of lecture, discussion & application
Course Manual
Course Certificate & 6.5 Hours CE Credits
Access to the Exclusive Mind & Move Trainers Hub
Invite to all Mind & Move events, activations and community get togethers